If you love creating handmade goods, turning your passion into a business can be a rewarding journey. Whether you knit, paint, make jewelry, or craft home décor, there’s a market for your unique creations. But starting a craft business takes more than just talent—it requires planning, branding, and marketing.
One of the first (and most fun) steps? Choosing the perfect business name!
In this guide, we’ll walk through how to start a craft business, from naming your shop to selling your creations. Plus, we’ve included 70 unique craft business name ideas to inspire you!
Step 1: Find Your Craft Niche
Before jumping into sales, take a moment to define your niche. What makes your craft business unique? Are you specializing in eco-friendly products, handmade jewelry, or custom embroidery?
A focused niche will help you attract the right customers and stand out in the market. If you’re not sure yet, consider:
- What crafts do you love making the most?
- What’s in demand right now?
- What makes your products different from others?
Once you have a clear niche, it’s time to create a brand identity—starting with a great name!
Step 2: Choose the Perfect Craft Business Name
Your business name is the first thing people will notice, so it should be catchy, memorable, and reflect your style. Here are some tips for picking the right name:
- Keep it simple and easy to spell
- Make it memorable
- Avoid limiting names (in case you expand your product line)
- Check domain and social media availability
To help you get started, here are 70 unique craft business names to spark inspiration!
Craft Business Names
- Handmade Haven
- The Crafty Fox
- Whimsy & Wonder
- Cozy Creations
- The Artisan’s Touch
- Thread & Thistle
- Twisted Twine
- Rustic Charm Crafts
- Wildflower Workshop
- Knots & Notions
- Painted Petals
- The Creative Nook
- Sunflower Studio
- Moonbeam Makes
- Stitched with Love
- Woven Whimsy
- The Clay Cottage
- Enchanted Hands
- Glitter & Grain
- Boho Bloom Creations
- The DIY Den
- Tiny Treasures Handmade
- Happy Hands Studio
- Crafted by Nature
- The Cozy Corner
- Blossom & Birch
- Painted Pine
- Mint & Thread
- Dreamy Designs
- Meadow & Maple
- The Knitting Nest
- Honeycomb Handmades
- Paper & Pearls
- The Velvet Loom
- Willow & Wisp
- Spark & Stitch
- Artful Alchemy
- Little Joys Studio
- The Woolly Workshop
- Threaded Tales
- Indigo Ink Creations
- Petite Paper Co.
- Golden Glow Crafts
- The Felted Fox
- Cottagecore Creations
- Handpicked Wonders
- The Rustic Thread
- Soft & Sturdy Studio
- Button & Brush
- The Lush Loom
- The Painted Feather
- Wild & Woven
- The Blissful Bead
- Sugar Maple Studio
- Earthy Essence Crafts
- Patchwork & Posies
- Little Leaf Creations
- The Craft Cabin
- Wistful Woodworks
- Serene Stitches
- Cozy Charm Co.
- The Glitter Grove
- Trinket & Twig
- The Upcycled Nest
- Autumn & Acorn
- The Maker’s Haven
- Hearth & Handmade
- Starry Sky Studio
- Pinecone & Petal
- The Crafting Sparrow
Step 3: Set Up Your Business
Now that you have a name, it’s time to get your craft business up and running. Here’s what you need to do:
Register Your Business
Depending on your location, you may need to register your business name, get a business license, or apply for a tax ID.
Set Up an Online Shop
There are many platforms to sell handmade goods, including:
- Etsy – Great for handmade items and vintage goods.
- Shopify – Perfect if you want your own website.
- Instagram & Facebook – Sell directly to your followers.
- Amazon Handmade – A marketplace for artisan-made goods.
Choose the platform that best suits your needs and start listing your products.
Price Your Products
Make sure your prices cover:
- Material costs
- Time spent making the item
- Packaging and shipping
- A profit margin
Research similar products to see what others are charging.
Step 4: Market Your Craft Business
Once your shop is live, it’s time to spread the word! Here are some simple ways to market your business:
1. Social Media Marketing
Instagram, Pinterest, and TikTok are perfect for showcasing handmade products. Post behind-the-scenes content, time-lapse videos, and customer reviews to attract buyers.
2. Sell at Local Markets
Craft fairs, farmers’ markets, and pop-up shops are great for networking and selling in person.
3. Offer Custom Orders
Personalized products are always in demand. Offering custom pieces can set you apart from competitors.
4. Start an Email List
Collect emails from customers and send them updates, discounts, and new product launches.
5. Use SEO to Get Found Online
If you have a website or Etsy shop, use keywords in your product descriptions to rank higher in search results.
Wrapping It Up
Starting a craft business is an exciting journey, and choosing the right name is just the beginning! With the right niche, branding, and marketing strategy, you can turn your creative passion into a thriving business.
Remember, success won’t happen overnight, but with patience and persistence, you’ll build a loyal customer base.
Hopefully, this list of craft business names has sparked some inspiration! Which names do you love the most? Let me know in the comments. Happy crafting!
